Yahoo! Search Marketing Desktop

Conveniently manage campaigns from your desktop

Search Marketing Desktop from Yahoo! is an easy to use tool that allows online marketers to create and manage their search marketing campaigns from Yahoo! easily and effectively. A desktop application means faster execution of campaign management activities, so you spend more time on the strategic aspects of your business, not the tactical details.


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Guides
Ready to get started with the Yahoo! Search Marketing Desktop?
Quick-Start Guide

Learn best practices for the most frequently performed tasks.
Best Practices Guide
Case Study
Digital media agency Sitewire cuts its campaign management workload by a factor of ten.

Adobe highlights how you can manage campaigns 50% more efficiently.

  • Key Updates

        

    LAUNCH NOTICE: An upgrade to the Search Marketing Desktop from Yahoo! is being made available. The tool will automatically ask you to upgrade to the new version (v1.2.1.0) after the launch. Please export changes made in the tool to save them prior to upgrading.

    Release Notes

               
           
      

  • Key Features

    Bulk Editing—Easily execute bulk changes across multiple campaigns, ad groups, keywords, and ads, all within an intuitive interface.

    Campaign Transfer—Import your data from third-party campaigns.

    Keyword Suggestions—Leverage the power of our keyword suggestion tool to help find relevant keywords and add them to your campaigns and ad groups.

    List of key features