Case Studies


StyleTread

Online retailer StyleTread turned to Yahoo!7 to establish brand awareness and increase site traffic following its launch in November 2010. Four months later, StyleTread had successfully leveraged Yahoo!7’s online marketing experience to become Australia’s top online shoe store by April 2011. Read the full story. line

Hamilton Island

With a Rich Ads in Search Campaign (RAIS) from Yahoo! Search Marketing, Hamilton Island, a privately owned holiday destination in the Great Barrier Reef, were able to stand out in the busy travel marketplace to reach holidaymakers looking for their next getaway. Read the full story.

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Giving Hampstead Dental Something to Smile About

For Hampstead Dental, a new Melbourne start-up business, Yahoo! Search Marketing offered an easy solution to quickly target a sizable audience at a competitive cost-per-click.

Based near Highpoint Shopping Centre in Maribyrnong, Melbourne, Hampstead Dental provides a full range of services including, general dentistry, cosmetic, whitening and emergency dental treatment. Established in July 2009 the practice was in start-up phase when they decided to extend their marketing online. Read the full story.

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Not “One Size Fits All” - Shopping site Getprice increases ROI by choosing where its ads appear

Whether it’s picking the right resolution for a LCD TV or the perfect color for a couch, savvy shoppers know that “one size fits all” doesn’t always apply. So it’s no surprise that Getprice, Australia’s leading independent shopping comparison site, uses Yahoo!’s new Network Distribution tools to obtain optimum results by tailoring its campaign to the Yahoo! premium and Yahoo! standard networks. Read the Full Story.

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    • "Yahoo! Search Marketing provides outstanding levels of account management." Jeff Tan, General Manager, iProspect
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