Please read this policy to understand what information Yahoo! Singapore Digital Marketing Pte Ltd. collects, how we use it, and what choices you have regarding the use and sharing of your information when using the Yahoo! Search Marketing (“YSM”) branded sites including those on the following domains: http://searchmarketing.yahoo.com/en_SG/. For more information on Yahoo!'s other privacy policies that apply to subscribers and users of other Yahoo! products and services, please read the Yahoo! Privacy Policy located at http://info.yahoo.com/privacy/sg/yahoo.

What this policy covers

This policy covers business contact information, such as name, email address, telephone number and address and other work-related information, that visitors provide to YSM online on publicly available YSM sites (where advertiser login is not required). If you are a business enrolled in advertiser programs that are subject to the Master Services Terms and Conditions, Insertion Order(s) or other advertising or marketing agreements (collectively, "Advertising Agreement"), please refer to your Advertising Agreement to learn more about how Yahoo! may use information about your business. The terms of such business agreements supersede the provisions of this Privacy Policy.

Types of information we collect and how we use it

The following describes what information Yahoo! Singapore Digital Marketing Pte Ltd. collects from visitors to the YSM sites as well as outside the Yahoo! network of web sites, and how we may use it for such period as we deem reasonable:

  1. Email addresses and related information

    There may be opportunities for visitors to the site to sign-up to receive email communications. Visitors may subscribe by providing an email address and other requested information. Recipients of email marketing messages will have the opportunity to unsubscribe from future messages via the link(s) provided within the message.

  2. Search

    The YSM site offers web search functionality to visitors. Anonymous cookies are used on the site in connection with the search functionality.

  3. Cookies and web beacons on YSM web sites

    Yahoo! accesses Yahoo! cookies and may use Yahoo! web beacons when you visit the YSM sites or other sites on the Yahoo! domain. Yahoo! and certain partners working on behalf of Yahoo!, also use web beacons on the YSM sites. Yahoo! may share site usage information about visitors to the YSM sites with third-party advertising companies for the purpose of targeting and measuring the effectiveness of our Internet advertisements on this site and other sites. For this purpose, Yahoo! and these third-party advertising companies note some of the pages you visit on our sites through the use of web beacons.

    The information collected by these third-party advertising companies through the use of these web beacons is not personally identifiable. For more information about our third-party advertisers, including how to opt out of their targeting programs, please visit their sites: Omniture (207.net), Doubleclick, Commission Junction and Performics.

    In addition to the above, Yahoo!'s email delivery vendor may employ web beacons and cookies within HTML email messages sent on our behalf and on the YSM sites. The use of cookies and web beacons described above help Yahoo! to measure the effectiveness of our advertising and how visitors use the YSM sites.

  4. YSM cookies and web beacons outside the Yahoo! network of web sites
    Yahoo! Singapore Digital Marketing Pte Ltd. offers advertisers tools that allow them to better understand the performance of their online marketing campaigns.For more information about these tools and the web beacons and cookies used, please read the Yahoo! Search Marketing Tools Privacy Statement.
  5. Promotions and sweepstakes

    From time to time, Yahoo! may sponsor or host promotions and sweepstakes where we collect information. Use and sharing of this information will be disclosed in promotion and sweepstakes rules or on the page where you sign-up.

  6. IP addresses and information specific to your computer

    Yahoo! logs IP information when you visit our sites, including the YSM sites. In addition to this information, Yahoo! collects information that your computer's browser automatically reports to us such as information about your operating system and browser version.

Information Sharing and Disclosure

Yahoo! does not rent, sell or share personally identifiable information about visitors to the YSM sites. However, Yahoo! may share this information with selected partners, vendors, agents or others who work on our behalf, in order to provide products or services you've requested, or when we have your permission. In addition, Yahoo! may share information about you if Yahoo! is acquired by or merged with another company. In this event, Yahoo! will notify you before information about you is transferred and becomes subject to a different privacy policy.

Please note that we may also share information in the event that we are asked to respond to subpoenas, court orders, or legal process, or to establish or exercise our legal rights or defend against legal claims, or as otherwise permitted by law.

Other

Yahoo! may update this policy. We will notify you about significant changes in the way we treat personal information by placing a prominent notice on this site.

The YSM sites are not targeted at children and are not intended for use by children under the age of 13.

If you have any questions about this Privacy Policy, please contact us at the following:

Yahoo! Singapore Digital Marketing Pte Ltd. (Co. Reg. No. 200713564D)
60 Anson Road,
#13-01 Mapletree Anson
Singapore 079914




Copyright © 2010 Yahoo! Singapore Digital Marketing Pte Ltd. (Singapore Co. Reg. No. 200713564D). All Rights Reserved.